Self-Growth · Editor Review

Go for No!

By Richard Fenton Narrated by Richard Fenton ⏱ 1 hrs 33 mins 📅 2014 ★★★★½4.8 · 6,238 ratings

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Narrated by Richard Fenton, Go for No! by Richard Fenton has a runtime of 1 hrs 33 mins on Audible.

Publisher’s Summary

In a world inundated with sales books on getting to yes, this audiobook recommends just the opposite, focusing on how increasing your failure rate can greatly accelerate your movement toward ultimate success.

Go for No! chronicles four days in the life of fictional character Eric Bratton, a call-reluctant copier salesman who wakes up one morning to find himself in a strange house with no idea of how he got there. But this house doesn’t belong to just anyone! It belongs to him…a wildly successful, 10-years-in-the-future version of the person he could become if he learns to overcome his self-limiting beliefs and overcome his fear of failure.

Through the dialogue of the two main characters, the authors have fashioned an entertaining story to present the key concepts essential to sales success. Listeners learn:

  • What it takes to outperform 92 percent of the world’s salespeople
  • That failing and failure are two very different things
  • Why it’s important to celebrate success and failure
  • How to get past failures quickly and move on
  • That the most empowering word in the world is not yes…it’s NO!

Written to be intentionally short and to the point, Go for No! is a quick, fun listen with valuable lessons that can change the way you think, sell, and live!

Audiobook Details

  • Narrated by: Richard Fenton
  • Length: 1 hrs 33 mins
  • Publisher: Courage Crafters Inc.
  • Release year: 2014
  • Audible category: Business & Careers / Marketing & Sales / Marketing

Listener Ratings

Go for No! holds an average listener rating of 4.8/5 from 6238 Audible ratings.

On Audible, ratings for this title break down into narration performance and story separately:

  • Performance (narration): 4.7/5
  • Story: 4.7/5
  • 5-star ratings: 83% of all ratings

What Audible Listeners Are Saying

5/5 stars — “Eye opener!”
This book has definitely opened my eyes. I should not be afraid of the word No. I am on my way to great things.

— lindsey, Audible listener

5/5 stars — “Good Stuff!”
Short, sweet, and to the point. This book makes you see things differently in a simple, yet powerful way!<br/>

— MissOldSoul, Audible listener

5/5 stars — “What an INCREDIBLE concept!!!”
This book exceeded my expectations! I learned a lot of great tips that I can apply in my own business. One of the most memorable takeaways was that the life that you have now can totally change…IF you are willing to take risks and willing to fail. I am working through my fear of failure, and this book has motivated me to be a risk taker on a daily basis, setting NO goals to achieve. <br/>I highly recommend this book to help you grow strong within and see success through failure!

— Clarissa Winchester, Audible listener

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