Lean Marketing is an audiobook by Allan Dib, narrated by Troy Duran. The unabridged Audible edition runs 8 hrs 19 mins.
Publisher’s Summary
Bigger Results with Less Marketing
You keep being told to do more marketing—more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm for entrepreneurs, marketers, and business leaders is real. There’s a better way.
The lean movement has transformed manufacturing and is now revolutionizing marketing. Small, medium, and large businesses are getting bigger and better results with less marketing.
In this audiobook, you’ll discover:
· Why many existing marketing techniques have stopped working and what to do instead.
· The exact tools and tactics you need to build a devastatingly effective marketing system.
· How to win with a simple, structured, and systemized approach rather than failing with random acts of marketing.
· How to pivot from bloated, ineffective, and wasteful marketing activities to ones that compel prospects to take action.
· How to create a strong product-market fit so that your target market intensely desires what you have to offer.
· How to do marketing you’ll be proud of that works without hype, scams, or pressure.
· How to build a strong brand that creates goodwill and attracts ideal customers.
Lean Marketing is a follow-up to the international bestselling phenomenon, The 1-Page Marketing Plan.
Stop trying to outshout the other guy. Stop blunt-force conventional marketing tactics that annoy, interrupt, and repel. Stop wasting time with theoretical claptrap that doesn’t work in the real world. Get immediate traction by implementing lean marketing.
Audiobook Details
- Narrated by: Troy Duran
- Length: 8 hrs 19 mins
- Publisher: Lean Marketing
- Release year: 2024
- Audible category: Business & Careers / Marketing & Sales / Advertising
Listener Ratings
Lean Marketing holds an average listener rating of 4.7/5 from 98 Audible ratings.
On Audible, ratings for this title break down into narration performance and story separately:
- Performance (narration): 4.8/5
- Story: 4.7/5
- 5-star ratings: 82% of all ratings
What Audible Listeners Are Saying
5/5 stars — “excellent resource”
I have enjoyed listening and have learned much. Many take aways that I have already shared with others.— RM, Audible listener
5/5 stars — “It’s my first marketing read. “
Achievable methods. Immediately. I love this concept! Leaning into lean marketing is a top goal for me.— Nichole Wilson, Audible listener
5/5 stars — “Excellent “
I think the message, ethics, strategies and tactics presented in this book are excellent. Highly recommended.— N.G., Audible listener
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